Client: Williams Sonoma
Redesign of Williams Sonoma's Cook Pantry line of demi-glaces. We went back to late 19th Century France for examples of typography and engraving to create a classic look for a classic sauce. Copy focuses on the culinary experience, ingredients and ease of use and I finally got to use my high school French.
Ou est le Tour Eiffel? Dans la plage sur le table!
